Toronto International Film Festival X Bell

Every designer and illustrator dreams of working on a film festival. This work ALMOST made it to print before the plug was pulled last minute. Regardless, I’m proud of where the work was going and I wanted to share it with you. Bell, a Canadian teleco, wanted to put the spotlight on TIFF goers instead of celebrities. The intention was to work with world renowned illustrator Malika Favre and create a campaign look that highlighted the glamour of being part of the audience.